Guides & How to Use | stigmi — Conversational Form Builder

Creating Your First Form

Free — all plans

stigmi forms are conversational — respondents see one question at a time, just like a real conversation. Here's how to build your first form from scratch.

Create an account

Go to stigmi.app/register and sign up with your email. No credit card required.

Click 'New Form' from your dashboard

After logging in, you'll land on your dashboard. Click the + New Form button in the top-right corner.

Give your form a name

Enter a name for your form (e.g. "Customer Feedback Survey"). This is only visible to you — respondents won't see it.

Add your first question

Click + Add Question in the form builder. Choose a question type from the panel on the right (e.g. Short Text, Multiple Choice, Rating). Type your question text in the field provided.

Reorder and configure questions

Drag questions up or down to reorder them. Click any question to edit its settings — add a description, mark it required, or configure options for choice questions.

Set a cover image (optional)

Upload a cover image to make your form visually engaging. Recommended size: 1200×630px.

Activate and share

When ready, toggle the form status to Active using the toggle in the top bar. Your public form link will appear — share it with respondents.

Press Enter to advance through questions in the live form. Respondents can also press Backspace to go back, or swipe on mobile.

Form Builder keyboard shortcuts

Enter / →Advance to next question

Backspace / ←Go back to previous question

1–9Select choice answer (multiple choice)

Swipe up/downNavigate questions on mobile

Question Types

10 types on Free · All 23 on Pro

stigmi supports 23 question types for every use case. Free plan users get 10 core types; Pro and Pro+ unlock all 23.

Short Text

Free

Single-line input for names, titles, and brief answers. Use "required" to ensure respondents fill it in.

Long Text

Free

Multi-line textarea for detailed feedback, comments, or descriptions. No character limit.

◉

Multiple Choice

Free

Pick one option from a list. Add as many choices as you need. Enable "other" to allow custom text.

☑

Checkbox

Free

Multi-select — respondents can pick all options that apply. Great for interests or preferences.

✓✗

Yes / No

Free

Binary choice with large tap-friendly buttons. Perfect as a gateway question before going deeper.

★

Rating

Free

Star rating from 1–5 or 1–10. Configure the scale and add custom labels for start/end.

Free

Validated email input. Prevents typos automatically. Responses auto-link to mailto:.

Number

Free

Numeric input with optional min/max range and step validation.

📅

Date

Free

Native date picker — works great on mobile. Stores in ISO format.

📞

Phone

Free

Phone number input with format guidance.

▼

Dropdown

Pro

Space-saving selector for long option lists. Ideal for country, category, or department fields.

☆

NPS

Pro

Net Promoter Score 0–10 scale with Promoter/Passive/Detractor auto-categorization and scoring.

—

Opinion Scale

Pro

Numbered scale with custom min/max labels. Different from Rating — better for agreement scales.

📎

File Upload

Pro

Upload files up to 10MB — images, PDFs, documents. Files stored securely on Cloudflare R2.

🖼

Picture Choice

Pro

Visual multiple choice with images as options. Upload your own images for each choice.

↕

Ranking

Pro

Drag-and-drop priority ordering. Ask respondents to rank items from most to least important.

▦

Matrix

Pro

Grid of rows × columns. Evaluate multiple items on the same scale in a compact format.

🏠

Address

Pro

Structured address input with street, city, state, postal code, and country fields.

💬

Statement

Pro

Read-only text block. Display information, instructions, or a thank-you message between questions.

👁

Hidden Field

Pro

Capture URL parameters without showing them to respondents. Use for tracking source, campaign, or user ID.

₹

Payment

Pro+

Collect Razorpay payments — UPI, cards, net banking, wallets. Set fixed or custom amount.

🏆

Score Display

Pro+

Show calculated scores to respondents in real time. Perfect for quizzes and self-assessments.

🌐

Website

Pro

Validated URL input for collecting website addresses and social links.

To add a question, click + Add Question in the builder and select the type from the right panel. You can change the type of an existing question at any time — your question text is preserved.

Viewing Responses

Free — all plans

Every response is stored and accessible from your dashboard. Here's how to view, filter, and export them.

Open the Responses tab

From your dashboard, click on a form card. Then click the Responses tab (or navigate to /forms/[id]/responses).

Browse individual responses

Each row is a full response submission. Click any row to expand and see all answers for that respondent, including metadata like submission time and IP country.

Add annotations (Pro+)

Pro+ users can add private notes to individual responses — useful for tagging leads, flagging follow-ups, or marking status (e.g. "contacted", "converted").

Export to CSV (Pro)

Click the Export CSV button to download all responses as a spreadsheet. Available to Pro and Pro+ plan users.

What's captured in every response

All question answers (in submission order)
Submission timestamp
Time taken to complete the form
Device type (mobile / desktop)
Country (from IP, not stored persistently)
Payment status (if Payment question used)

Email Notifications

Free — all plans

Get notified by email every time someone submits your form. Notifications are sent to the email address on your stigmi account.

Enable notifications

Go to Form Settings → Notifications. Toggle on Email me on new submission.

Customize the notification email

You can set a custom subject line and choose which fields to include in the notification body. By default, all answers are included.

Respondent confirmation emails (coming soon)

Auto-reply emails to respondents after submission are on the roadmap. For now, use the Ending screen to show a custom thank-you message.

If you're not receiving emails, check your spam folder. Add noreply@int2root.com to your contacts to ensure delivery.

Using Templates

Free — all plans

Templates are pre-built forms for common use cases. Start from a template and customize it instead of building from scratch.

Browse the template gallery

Go to stigmi.app/templates to browse all available templates. Categories include feedback surveys, job applications, event registrations, lead generation, order forms, quizzes, and more.

Preview a template

Click any template card to see a live preview of how it looks to respondents. You can interact with the preview form without creating an account.

Use the template

Click Use this template. If you're not logged in, you'll be asked to create a free account. The template will be copied into your dashboard as a new form.

Customize it

All questions, settings, and branding are fully editable. Change the wording, add or remove questions, update colors — make it your own.

Customer Feedback Job Application Event Registration Lead Generation NPS Survey Quiz / Assessment

Conditional Logic

Pro

Conditional logic makes your forms smart — skip irrelevant questions, jump to different sections, or show a custom ending based on how respondents answer.

Open the Logic tab

In the form builder, click the Logic tab (top of the editor). This opens the logic rule builder.

Create a rule

Click + Add Rule. A rule has three parts:

Condition: which question triggers the rule (e.g. "Question 2 is Multiple Choice")
Value: the specific answer that triggers it (e.g. "Option A")
Action: what happens (e.g. "Jump to Question 5" or "Show ending: Thank You")

Test your logic

Use the Preview button to test your form as a respondent. Try different answer combinations to make sure the logic works as expected.

Common logic use cases

→ Skip logic: If Q1 = "No interest", jump to the end

→ Branching: If job role = "Engineer", show technical questions; if "Manager", show budget questions

→ Conditional endings: Show a "Qualified" screen for high NPS scores, "Improvement needed" for low scores

→ Payment gates: Only ask for payment if the user selects a paid tier

Logic rules are evaluated in order. If multiple rules match, the first matching rule wins. Drag rules to reorder them.

Analytics & Insights

Pro

The Analytics tab shows you exactly where respondents drop off, how long they spend on each question, and your overall completion rate.

Open Analytics

In the form editor, click the Analytics tab. Or navigate to /forms/[id]/analytics.

Review the completion funnel

The funnel chart shows how many respondents reached each question and how many dropped off. High drop-off at a specific question suggests it may be too long, confusing, or sensitive.

Check average completion time

See how long respondents take on average. If your form takes over 3 minutes, consider trimming questions or splitting into multiple forms.

View NPS breakdown (if applicable)

If your form includes an NPS question, the analytics page shows Promoter / Passive / Detractor breakdown and your overall NPS score.

Completion rate

% of respondents who submitted the full form

Drop-off by question

See exactly where respondents abandon

Avg. time to complete

Average seconds per question and total

Custom Branding

Pro (badge removal) · Pro+ (custom CSS)

Make your forms look like they belong to your brand — not stigmi's.

Remove stigmi badge (Pro)

Free forms show a small "Built with stigmi" badge at the bottom of the public form. Pro plan users can remove this badge in Form Settings → Branding → Hide stigmi badge.

Cover image & accent colour

All plans can upload a cover image and set an accent color for buttons and progress bars. Go to Form Settings → Design. The accent color affects the "OK" button, progress bar, and choice highlights.

Custom CSS (Pro+)

Pro+ users can inject custom CSS into their form's public page for full visual control — change fonts, backgrounds, button styles, and more. Go to Form Settings → Design → Custom CSS.

/* Example: Change the font and background */ .stigmi-form { font-family: 'Georgia', serif; background: #f8f4f0; } .stigmi-btn-primary { background: #e63946; border-radius: 4px; }

A/B Testing (Pro)

Test two versions of your form to see which gets higher completion rates. Enable A/B testing in Form Settings → A/B Test, then duplicate the form and make changes to version B. stigmi will split traffic 50/50 and report results in Analytics.

Collecting Payments

Pro+

stigmi has native Razorpay integration. Add a Payment question to your form to collect UPI payments, card payments, net banking, and wallet transactions — all inside the form, without redirecting respondents to a separate checkout page.

Upgrade to Pro+

Payment collection requires a Pro+ subscription. Upgrade here.

Add a Payment question

In the form builder, click + Add Question and select Payment (₹) from the question type panel.

Configure the amount

Choose between:

Fixed amount: Set a specific amount in INR (e.g. ₹499 for event registration)
Custom amount: Let respondents enter their own amount (e.g. for donations)

Add a payment label

Add a label that describes what the payment is for (e.g. "Workshop Registration Fee"). This appears in the Razorpay checkout popup.

Test the payment flow

In the form builder, use the Preview button to test. In preview mode, payments are not charged. Use your live form link to test with a real ₹1 transaction before sharing widely.

View payment status in responses

Each response shows the payment status: Pending, Paid, or Failed. Payment ID and order ID are stored with the response.

Supported payment methods

UPI

Credit / Debit Card

Net Banking

Wallets (Paytm, etc.)

Payments go directly to your connected Razorpay account. stigmi does not hold funds. Make sure your Razorpay account is verified and activated before using Payment questions on live forms.

API & Developer Tools

Pro+

Pro+ users get access to a REST API, MCP server, and webhook integrations to connect stigmi with your own tools and workflows.

REST API

The stigmi API lets you programmatically create forms, manage questions, read responses, and more. Authenticate with a Bearer token from API Tokens.

curl https://stigmi.app/api/forms \ -H "Authorization: Bearer YOUR_TOKEN"

Full API documentation: stigmi.app/api-docs

Creating an API Token

Go to API Tokens

Navigate to stigmi.app/tokens (requires Pro+ plan).

Create a new token

Click + New Token, give it a descriptive name (e.g. "Zapier Integration"), and click Create.

Copy and save the token

The token is shown only once. Copy it immediately and store it in a password manager or environment variable. Never commit tokens to source code.

Use the token in API requests

Include it as a Bearer token in the Authorization header of every API request.

MCP Server (AI integrations)

stigmi has a Model Context Protocol (MCP) server that lets AI agents like Claude Desktop manage your forms. It exposes 58+ tools across 16 categories — create forms, read responses, set logic rules, manage endings, and more.

MCP Documentation Developer Hub

Account & Plans

All plans

Manage your subscription, view billing history, and upgrade or downgrade at any time.

Free

Unlimited forms & responses
10 core question types
reCAPTCHA spam protection
Email notifications
Public form links

Pro — Rs.399/mo

Everything in Free
All 23 question types
Remove stigmi badge
Conditional logic & A/B testing
File uploads
Analytics & CSV export
Custom slug & scheduling
Embed code

Pro+ — Rs.699/mo

Everything in Pro
Razorpay payment collection
Custom CSS & white-label
Quiz/score mode
REST API & webhooks
Response annotations
MCP server access

How to upgrade

Go to the Upgrade page

Click Upgrade in the top navigation bar (when logged in) or visit stigmi.app/upgrade.

Select a plan

Choose Pro or Pro+. Payment is processed via Razorpay — UPI, cards, net banking, and wallets are all accepted.

Features unlock immediately

Once payment is confirmed, your plan upgrades instantly. No restart or re-login needed.

Billing history

View all past invoices and payment records at stigmi.app/billing. Each entry shows the plan, amount, date, and Razorpay payment ID.

Support

Have a question or ran into an issue? Open a support ticket and our team will get back to you.

Open a support ticket

How to use stigmi

Creating Your First Form

Question Types

Viewing Responses

Email Notifications

Using Templates

Conditional Logic

Analytics & Insights

Custom Branding

Remove stigmi badge (Pro)

Cover image & accent colour

Custom CSS (Pro+)

A/B Testing (Pro)

Collecting Payments

API & Developer Tools

REST API

Creating an API Token

MCP Server (AI integrations)

Account & Plans

How to upgrade

Billing history

Support

Ready to build your first form?

How to use stigmi

Creating Your First Form

Question Types

Sharing Your Form

1Public Link

2Embed on Your Website (Pro)

3Custom Slug (Pro)

4Schedule Availability (Pro)

Viewing Responses

Email Notifications

Using Templates

Conditional Logic

Analytics & Insights

Custom Branding

Remove stigmi badge (Pro)

Cover image & accent colour

Custom CSS (Pro+)

A/B Testing (Pro)

Collecting Payments

API & Developer Tools

REST API

Creating an API Token

MCP Server (AI integrations)

Account & Plans

How to upgrade

Billing history

Support

Ready to build your first form?